The House opens 05.24

“this side of paradise” is rooted in the belief that struggle is the road that leads to joy.

in the time between this collection and my last, life has unfolded in ways i couldn’t have imagined. there were moments that tested my faith and resilience, and within that same passage came moments that brought me immense joy — sacred moments shared with family and those i love. i’m grateful for it all, and this collection reflects that journey. a testament to my becoming.

it’s split into two parts. i’ve designed so much that i couldn’t fit it all into one. the first will reintroduce the brand and the growth behind it, whereas the second will have much more fun and bring back the charm of the 𝕵® you guys are familiar with.

i’m excited, and you should be too. this is the road that leads to paradise — the side of peace, rest, and reward.

— demitri